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DTSTART:20251102T020000
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DESCRIPTION:The Creative Autopsy: Learning from What Didn’t LandEvery marke
ter has creative that didn’t land\, and that’s where the real learning liv
es. This session takes a constructive look at “creative autopsies\,” unpac
king why ideas miss the mark and how to separate true failure from missed
opportunity. Through honest reflection and practical insight\, we’ll explo
re how teams can turn underperforming creative into sharper strategy\, str
onger ideas\, and better results next time.
DTEND:20260505T203000Z
DTSTAMP:20260510T092723Z
DTSTART:20260505T190000Z
LOCATION:
SEQUENCE:0
SUMMARY:CMA Marketing Week: Thought Leadership Event | The Creative Autopsy
: Learning from What Didn’t Land
UID:RFCALITEM639139876431700933
X-ALT-DESC;FMTTYPE=text/html:The Creative Autopsy
: Learning from What Didn’t Land
Every marketer has creative th
at didn’t land\, and that’s where the real learning lives. This session ta
kes a constructive look at “creative autopsies\,” unpacking why ideas miss
the mark and how to separate true failure from missed opportunity. Throug
h honest reflection and practical insight\, we’ll explore how teams can tu
rn underperforming creative into sharper strategy\, stronger ideas\, and b
etter results next time.
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