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METHOD:PUBLISH
PRODID:-//Telerik Inc.//Sitefinity CMS 15.3//EN
BEGIN:VTIMEZONE
TZID:Eastern Standard Time
BEGIN:STANDARD
DTSTART:20251102T020000
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TZNAME:Eastern Standard Time
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
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BEGIN:DAYLIGHT
DTSTART:20250301T020000
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TZNAME:Eastern Daylight Time
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
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BEGIN:VEVENT
DESCRIPTION:Discover how AI-powered search is reshaping the way Canadian co
 nsumers find products\, services\, and brands. Join Anton Sopov and Zayan 
 Hussain\, co-founders of Indexy\, as they break down the shift from click-
 based SEO to AI recommendations and what it means for marketers navigating
  this new landscape. This session brings together real-world experience bu
 ilding AI search strategies for brands to surface the challenges\, opportu
 nities\, and blind spots that will define the year ahead. Whether you are 
 just starting to think about AI search or looking to sharpen your existing
  approach\, you will leave with a clear framework and practical steps you 
 can act on immediately.
DTEND:20260507T203000Z
DTSTAMP:20260420T094304Z
DTSTART:20260507T190000Z
LOCATION:
SEQUENCE:0
SUMMARY:CMA Marketing Week: Get Recommended or Be Invisible: The AI Imperat
 ive for Canadian Brands
UID:RFCALITEM639122605843034690
X-ALT-DESC;FMTTYPE=text/html:<p data-pm-slice="1 1 []">Discover how AI-powe
 red search is reshaping the way Canadian consumers find products\, service
 s\, and brands. Join Anton Sopov and Zayan Hussain\, co-founders of Indexy
 \, as they break down the shift from click-based SEO to AI recommendations
  and what it means for marketers navigating this new landscape. This sessi
 on brings together real-world experience building AI search strategies for
  brands to surface the challenges\, opportunities\, and blind spots that w
 ill define the year ahead. Whether you are just starting to think about AI
  search or looking to sharpen your existing approach\, you will leave with
  a clear framework and practical steps you can act on immediately.</p>
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