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DTSTART:20251102T020000
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BEGIN:VEVENT
DESCRIPTION:Welcoming members Director level and up\, to join up to 15 Mark
 eting Leaders in this executive round table discussion.Join Cashew CEO and
  Co-Founder Addy Graves for an interactive conversation on why original re
 search is becoming a CMO's most valuable competitive advantage. As AI floo
 ds the market with lookalike content\, brands that stand out are bringing 
 new ideas to the conversation. Learn how proprietary data helps marketing 
 leaders differentiate their brand\, shape industry conversations\, and bui
 ld lasting credibility. We'll discuss: Why brands are unknowingly relying 
 on the same data and ending up with the same messaging How original resear
 ch fuels content\, campaigns\, PR\, and executive thought leadership Pract
 ical ways to turn consumer insights into content that captures attention a
 nd drives differentiation.Priority keywords:Original researchProprietary r
 esearchConsumer insightsThought leadership Content strategyBrand different
 iationAI content strategyResearch-backed contentMarketing insightsData-dri
 ven marketingPlease submit your questions in advance and come prepared to 
 chat. Only 15 spots are available.&nbsp\;
DTEND:20260922T143000Z
DTSTAMP:20260823T231855Z
DTSTART:20260922T133000Z
LOCATION:Ontario\,Canada\,Toronto\,145 Wellington St. W Suite 203
SEQUENCE:0
SUMMARY:CMA Café Original Data: Your Competitive Advantage in an AI World
UID:RFCALITEM639231095355790649
X-ALT-DESC;FMTTYPE=text/html:<p data-pm-slice="1 1 []"><strong>Welcoming me
 mbers Director level and up\, to join up to 15 Marketing Leaders in this e
 xecutive round table discussion.</strong><br></p><p>Join Cashew CEO and Co
 -Founder Addy Graves for an interactive conversation on why original resea
 rch is becoming a CMO's most valuable competitive advantage. As AI floods 
 the market with lookalike content\, brands that stand out are bringing new
  ideas to the conversation. Learn how proprietary data helps marketing lea
 ders differentiate their brand\, shape industry conversations\, and build 
 lasting credibility. <br></p><p>We'll discuss: </p><ul><li>Why brands are 
 unknowingly relying on the same data and ending up with the same messaging
  </li><li>How original research fuels content\, campaigns\, PR\, and execu
 tive thought leadership </li><li>Practical ways to turn consumer insights 
 into content that captures attention and drives differentiation.<br></li><
 /ul><p><strong>Priority keywords:</strong></p><p>Original research<br><spa
 n style="background-color: rgba(0\, 0\, 0\, 0)\; color: inherit\; font-fam
 ily: inherit\; font-size: inherit\; text-align: inherit\; text-transform: 
 inherit\; word-spacing: normal\; caret-color: auto\; white-space: inherit"
 >Proprietary research</span><br>Consumer insights<br><span style="backgrou
 nd-color: rgba(0\, 0\, 0\, 0)\; color: inherit\; font-family: inherit\; fo
 nt-size: inherit\; text-align: inherit\; text-transform: inherit\; word-sp
 acing: normal\; caret-color: auto\; white-space: inherit">Thought leadersh
 ip Content strategy</span><br>Brand differentiation<br><span style="backgr
 ound-color: rgba(0\, 0\, 0\, 0)\; color: inherit\; font-family: inherit\; 
 font-size: inherit\; text-align: inherit\; text-transform: inherit\; word-
 spacing: normal\; caret-color: auto\; white-space: inherit">AI content str
 ategy</span><br>Research-backed content<br><span style="background-color: 
 rgba(0\, 0\, 0\, 0)\; color: inherit\; font-family: inherit\; font-size: i
 nherit\; text-align: inherit\; text-transform: inherit\; word-spacing: nor
 mal\; caret-color: auto\; white-space: inherit">Marketing insights</span><
 br>Data-driven marketing<br></p><p>Please submit your questions in advance
  and come prepared to chat. </p><p>Only 15 spots are available.&nbsp\;</p>
END:VEVENT
END:VCALENDAR