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METHOD:PUBLISH
PRODID:-//Telerik Inc.//Sitefinity CMS 15.3//EN
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TZID:Eastern Standard Time
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DTSTART:20251102T020000
RRULE:FREQ=YEARLY;BYDAY=1SU;BYHOUR=2;BYMINUTE=0;BYMONTH=11
TZNAME:Eastern Standard Time
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
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DTSTART:20250301T020000
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BEGIN:VEVENT
DESCRIPTION:AI agents do more than answer questions. They act\, and everyth
 ing they say or do belongs to your organization. When Air Canada's chatbot
  invented a refund policy\, the airline argued the chatbot&nbsp\;was a sep
 arate legal entity responsible for itself. A tribunal disagreed. This sess
 ion maps where Canadian law actually stands on AI agents\, what has gone w
 rong at real brands\, and the practical&nbsp\;guardrails marketers can put
  in place before their own organization finds&nbsp\;out&nbsp\;the&nbsp\;ha
 rd&nbsp\;way.
DTEND:20261113T180000Z
DTSTAMP:20260824T142342Z
DTSTART:20261113T170000Z
LOCATION:
SEQUENCE:0
SUMMARY:You Own What Your Agent Says
UID:RFCALITEM639231638222217706
X-ALT-DESC;FMTTYPE=text/html:<p>AI agents do more than answer questions. Th
 ey act\, and everything they say or do belongs to your organization. When 
 Air Canada's chatbot invented a refund policy\, the airline argued the cha
 tbot&nbsp\;was a separate legal entity responsible for itself. A tribunal 
 disagreed. This session maps where Canadian law actually stands on AI agen
 ts\, what has gone wrong at real brands\, and the practical&nbsp\;guardrai
 ls marketers can put in place before their own organization finds&nbsp\;ou
 t&nbsp\;the&nbsp\;hard&nbsp\;way.</p>
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