Summit Course Fall 2022

Members: $1,395

Non-Members: $1,695

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The Summit Course focuses on a customized experience for every learner. CM Advisors join the Summit Course instructors to provide another dimension to the learning. The course includes an immersive case study that includes group and individual assignments, including live presentations.

With the completion of Core 3 plus one elective, enroll today through MyCMA and accessing the Program Status page.

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How to:

Identify and synthesize an organization’s core competencies, strengths, weaknesses, opportunities and threats
Prepare a customer profile/persona that clearly identifies the recommended customer segments
Build an implementation plan with key marketing tactics and corresponding budget requirements
Outline the importance of active listening skills, personality understanding, and conflict negotiation when leading a team.
Prepare a comprehensive individual presentation slide deck on problem, alternatives considered, final recommendation, financial implications and marketing implementation plan

Open to participants in the Chartered Marketer program who have successfully completed Applied Marketing Core 3 plus at least one elective.

To cancel, a learner will select ‘credit request’ in MyBillings and select ‘refund’.
Cancellations made greater than 14 calendar days prior to the course start date will not be penalized. A refund will be issued in full.
Cancellations made with 14 or fewer calendar days prior to the course start date will be processed with a 50% administration fee deducted.
No refunds past course start date.
Refunds will be issued to the source of payment

In the Event of Program Cancellation

We cannot always secure the minimum number of required participants to run each session. Program fees will be either credited or fully refunded in the event of a course cancellation at the discretion of the learner.
We take great pride in our programs and will do the utmost to make your experience with us both valuable and enjoyable. Please do not hesitate to contact us should you have any questions or concerns.