Introduction to Canadian Marketing - On Demand
An on-demand course designed to introduce new marketers, and those interested in entering the field, to the unique landscape of Canadian Marketing. Learners will receive comprehensive training on core concepts that marketers employ to create value for customers and clients. Emphasis is placed on establishing the importance of marketing, and the value it brings to those across any career path. Connections to current global events such as the COVID-19 pandemic are implemented throughout the course to highlight challenges and required adaptations.
The course includes 6 modules which can all be completed at your own pace within 8 weeks from the start date. Each module includes one quiz assessment. The final assessment will evaluate understanding of content across all modules.
At the end of participating in this course, you should be able to:
Cancellation or transfer of registration must be received by e-mail to firstname.lastname@example.org no later than ten (10) business days prior to the date of the training to receive a full refund. No refunds will be given for cancellations made less than ten (10) business days prior to the training date. If you registered for a training but are unable to attend, substitutions* are welcome any time prior to the original registration training date at no extra cost.
*Substitutions refer to the transfer of a registration from one individual to a colleague