Online Certificate Courses
Strengthening the impact of marketing on business success
The CMA is a community-based association. We provide opportunities for our members to build relationships, develop professionally, and influence the regulatory climate, to help marketing bolster business success.
Standards
Transform your marketing career and build confidence by staying up to date, accredited and informed.
Influence
Shape positions advocated by the CMA – the voice of the marketing profession – on legislative and regulatory matters.
Community
Expand your network across the country, strengthen your connections and raise your profile.
UPCOMING EVENTS & LEARNING OPPORTUNITIES
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Marketing Planning Primer
Learn how to prepare for the marketing planning process
Brand Elective Fall 2022
One in a series of specialized elective courses that takes a deep dive into various marketing topics.
Applied Marketing Core 1 Fall 2022
This initial core component of the program provides a view into understanding the customer, strategic thinking and brand strategy starting in the Fall of 2022.
Applied Marketing Core 3 Fall 2022
This third core component of the program is focused on communications planning, building integrated campaigns, marketing technologies and emerging trends starting in Fall of 2022.
Summit Course Fall 2022
Culmination of the applied marketing curriculum prior to prior to obtaining the Chartered Marketer designation.
Applied Marketing Core 2 Fall 2022
This second core component of the program includes financial management for marketers, measurement & analytics approaches and effective campaign development starting Fall 2022.
Winning Together! Sales and Marketing Alignment
Sales and Marketing have not always seen eye to eye, but one thing leaders agree upon is that alignment is vital to the success of any organization.
LATEST PERSPECTIVES
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Become a Chartered Marketer
Invest in your marketing career with an applied, current, and technology-driven curriculum that leads to obtaining the CM Designation.
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We're pleased to bring you our new podcast, the voice of the Canadian marketing community.
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