We are growing again

Hosting a big tent, with members from all areas of marketing, ranging from big brands to start-ups, is a big responsibility. And as the tent grows, there is more work to get done and more ways for you to get involved.

While our thought leadership Councils are filled to the brim for the upcoming term, we have additional opportunities through our Working Groups and Regulatory Committees.

We’ve created a Working Group on Adtech and a Working Group on Internet Gaming, and we are still accepting applications for both. We recently launched our BC Marketing Forum and we’ll soon be adding a couple of regional forums in Quebec/Eastern Ontario and Alberta. We’re also putting the final touches on a new DEI-focused mandate for our Working Group on Marketing Talent.

Our Working Groups and Regulatory Committees are open not only to marketers, but also to member company representatives in public affairs, compliance, data, legal and HR teams. These interdisciplinary groups bring a broader perspective to business issues affecting marketing and offer a unique way to expand your professional network.

Apply to join the Working Groups listed above, or drop me a line to learn more about how you can get involved.

P.S. Please take a few moments to participate in our Digital Pulse Survey. Insights from this survey will inform brands’ marketing decisions and activities in the wake of profound changes resulting from the pandemic.