Omnichannel marketing

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Bill C-27 – CMA was in the room where it happened

Sep 28
Tag:Advocacy Tag:Privacy

Canada releases voluntary generative AI Code

Sep 28
Tag:Advocacy Tag:ai

Harnessing predictive analytics in the age of AI

Sep 18
Tag:ai Tag:Analytics

Balancing act: Navigating the hybrid work model transformation

Sep 13
Tag:Talent Tag:Thought Leadership

Time-of-the-century opportunity to succeed (or fail)

Sep 07
Tag:DEI Tag:Thought Leadership
Council

Spotlight on omnichannel experience, Part 3

Aug 18
Tag:CX Tag:Thought Leadership
Council

The long, the short and the reality of B2B marketing: Part 2

Aug 14
Tag:B2B Tag:Thought Leadership
Council

Spotlight on omnichannel experience, Part 2

Aug 11
Tag:CX Tag:Thought Leadership
Council

Unveiling the human side of business

Aug 09
Tag:Insights Tag:Thought Leadership
Council

The long, the short and the reality of B2B marketing: Part 1

Aug 04
Tag:Thought Leadership
Council

Spotlight on omnichannel experience, Part 1

Aug 03
Tag:CX Tag:Thought Leadership
Council

Evolving B2B marketing strategies

Jul 31
Tag:B2B Tag:Thought Leadership
Council

Sponsorship during an economic downturn

Jul 26
Tag:Sponsorship

Setting the Stage: A new series on AI-related considerations for marketers

Jul 25
Tag:ai Tag:Thought Leadership

Balancing personalization and privacy

Jul 24
Tag:Adtech Tag:Privacy
Council

Social commerce: The ultimate evolution of digital’s “shop now”

Jul 21
Council

The impact of social media marketing in the B2B environment

Jul 18
Tag:B2B Tag:Thought Leadership

AI impact on hiring, talent, skills and roles

Jul 13
Tag:ai Tag:Marketing Talent
Council

AI’s transformative power in marketing

Jul 05
Tag:Marketers Tag:Thought Leadership
Council

Generating and maintaining employee trust

Jun 30
Tag:Brand Tag:Thought Leadership
Council

Becoming a customer-first company

Jun 26
Tag:Customer experience Tag:Thought Leadership
Council

Creating value without overspending

Jun 23
Tag:Brand Tag:Branding
Council

The power of CX measurement

Jun 19
Tag:CX Tag:Strategy
Council

Pricing power: The true ROI of branding

Jun 14
Tag:Brand Tag:Thought Leadership
Council

How charities can utilize emergency campaigns

Jun 12
Tag:Not for Profit Tag:Thought Leadership
Council

Brand as value generator

Jun 06
Tag:Brand Tag:Thought Leadership

Decoding rules for online reviews, influencer marketing and AI deceptive marketing claims

May 31
Tag:Deceptive Tag:Standards

Embracing AI for cross-channel attribution: A potential game changer

May 25
Tag:ai

Quebec’s privacy regulator consults on consent rules

May 25
Tag:Advocacy Tag:Privacy
Council

Creative opportunities in the age of streaming

May 17
Tag:Branding Tag:Creativity

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