DEI Committee


The CMA DEI Committee works to eliminate systemic barriers and provoke real change in Canadian marketing. This includes:

  • Helping to design and interpret research that aims to understand how diverse, equitable and inclusive the Canadian marketing community is, and how we can cultivate change.
  • Developing best practices for setting achievable goals, shifting company culture, hiring and onboarding diverse talent, and measuring results.
  • Bringing mentorship opportunities to marketers from diverse backgrounds in the early stages of their career.
  • Developing thought leadership content and events to encourage dialogue and raise awareness.

Committee Members

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Chair

Patrick Bhang

Director, New Branch Format & Digital Merchandising, RBC

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Chair

Sartaj Sarkaria

Chief Operating Officer & Chief Diversity Officer , Canadian Marketing Association

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Member

Darian Kovacs

Publisher, Marketing News Canada

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Member

Sara Clodman

Vice-President, Public Affairs and Thought Leadership, Canadian Marketing Association

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Member

Loretta Lam

President, Focus Communications Inc.

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Member

Mareme Toure

Director of Diversity, Equity and Inclusion, Dentsu

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Member

Chloe Lebouc

Director, Kaiser & Partners Inc.

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Member

Kaleigh MacMaster

Senior Marketing Manager,

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Member

Irene Daley

AVP Marketing, Canadian Tire Corporation

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Member

Maria Maynard

Sr. Director, Personal Care & Cross Category Marketing, Loblaw Companies Ltd.

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Member

Christine Sabourin

Vice President Marketing Services, Scotiabank

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Member

Tyjondah Kerr

Director, Equity, Diversity and Inclusion, Ontario Lottery & Gaming Corporation

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Angel Massey Singh

Director, Marketing & Communications, Canada's Children's Hospital Foundations

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