Canadian Marketing Association

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Strengthening the impact of marketing on business success

The CMA is a community-based association. We provide opportunities for our members to build relationships, develop professionally, and influence the regulatory climate, to help marketing bolster business success.

Standards of Excellence

Transform your marketing career and build confidence by staying up to date, accredited and informed.

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Community Building

Expand your network across the country, strengthen your connections and raise your profile.

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Influence

Shape positions advocated by the CMA – the voice of the marketing profession – on legislative and regulatory matters.

UPCOMING EVENTS & LEARNING OPPORTUNITIES

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1:00PM - 2:00PM ET CMA Café Presented by Mastercard

The Evolution of the Digital Channel Mix

This is your chance to meet with Kerri Dawson, Head of Digital Sales, Wealth and Personal Banking @ HSBC Bank Canada.

4:00PM - 5:00PM ET Happy Hours

A “Mental” break with CMA and Kaiser & Partners

Following this high-level look at trust in the media, we’ll further delve into the idea of trust and perception as we participate in a fun, interactive session with Mentalist Ryan Edwards

10:00AM - 12:30PM ET Seminars

Project Management for Marketers Primer

Learn how to effectively initiate and plan a marketing project

1:00PM - 2:00PM ET CMA Café Presented by Mastercard

Meet the COVID Class of Entrepreneurs and Small Business Owners

Miki Velemirovich, President of Cargo, will discuss findings and insights from Cargo’s recent State of SMB Study

1:00PM - 2:00PM ET Partnered Webinar

Privacy and Tracking: The Way Forward for Enterprise Marketers in a Cookieless World

Webinar | Data Privacy | Cookieless World | Analytics & Attribution | Actionable Takeaways for enterprise marketers

1:00PM - 3:15PM ET Event Series

CMAmedia

At the commencement of COVID-19, all of the media plans were redone, reworked and pulled back. The new world of media habits is about to appear – and they won’t be like they were in 2019. Join us to explore how media habits will change as we move into the future.

Events