Strengthening the impact of marketing on business success

The Canadian Marketing Association (CMA) is a community-based organization committed to influencing change, enhancing skillsets, facilitating relationship building, and promoting best practices to protect consumer rights and govern how marketing professionals communicate their message.


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Standards

Resources, professional development and thought leadership keep you and your teams informed and up to date.

"I’m very open to any learning opportunities my employees want to undertake, but having a full slate of options available to them through the CMA makes it easier. And it’s a one-stop-shop for me as well. That’s a real value-add." - Mike Leon, Managing Director, Brand Heroes

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Influence

Advocating for legislation and regulations to protect consumer rights and influence best practices in the marketing profession in Canada.

"The CMA helps enhance our reputation and make sure that Canadian marketers are seen and heard. You see a lot of Canadian marketers go on to secure very top jobs in U.S. or global organizations, and I do believe the CMA and its members help foster that." - Susan Irving, CMO, Kruger Products LP

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Community

Grow your professional network and develop new approaches and perspectives by communicating with marketers across the country.

"[The CMA lets me] connect with other marketing and agency leaders across Canada and talk about the issues, challenges and opportunities we have to elevate our brands and engage with consumers in new and different ways." - Christine Smith, Marketing Director, Hyundai

UPCOMING EVENTS & LEARNING OPPORTUNITIES

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LATEST PERSPECTIVES

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Become a Chartered Marketer

Invest in your marketing career with an applied, current, and technology-driven curriculum that leads to obtaining the CM Designation.

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CMA Connect

We're pleased to bring you our new podcast, the voice of the Canadian marketing community.

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Major Sponsors

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  • Environics Analytics
  • Microsoft-2023

Featured Member

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