Strengthening the impact of marketing on business success
The CMA is a community-based association. We provide opportunities for our members to build relationships, develop professionally, and influence the regulatory climate, to help marketing bolster business success.
UPCOMING EVENTS & LEARNING OPPORTUNITIES|
CMA will delve into new areas of measurement from all aspects of the marketing profession.
Many people think they’re not creative because they don’t paint or write or act or sing. The truth is all of us can access creative thinking capabilities that can unleash the power of creativity.
Roku will share its 2022 research study ‘VOD Evolution’ to equip marketers with anticipated consumer behaviour shifts and effectively plan for reach though the changing AVOD, SVOD, BVOD streaming landscape.
Learn about the Canadian Marketing Code of Ethics & Standards, and the Individual Code of Conduct for Professional Marketers.
An on-demand course designed to introduce new marketers, and those interested in entering the field, to the unique landscape of Canadian Marketing.
This third core component of the program is focused on communications planning, building integrated campaigns, marketing technologies and emerging trends.