Chartered Marketer Program Pathways

This chart compares the five pathways to becoming a Chartered Marketer (CM):

  • CM
  • Accelerated Education Path
  • Accelerated Experience Path
  • Executive CM
  • DMSC (Through Digital Marketing Skills Canada (DMSC), eligible professionals in select sectors can earn their Chartered Marketer designation at no cost. Learn more about the eligible sectors here

Use this guide to find the path that best fits your experience, education, and career goals. Compare requirements across pathways, paying special attention to experience, education, and fees. Apply to the pathway for which you meet the criteria. If you are applying for 100% funding for the Chartered Marketer program, please apply under the "DMSC" column. 

For more information, visit https://charteredmarketer.ca.

    Eligibility RequirementsCMAccelerated Education PathAccelerated Experience PathExecutive CMDMSC
    Program Fee Fees vary based on CMA Member status and the number of courses required for each pathway.

    Click here to view full program fees.
    No Cost
    Education Requirements-Unofficial transcript required*
    * WES certificate required for education completed outside Canada
    --Unofficial transcript required for marketing education*
    * WES certificate required for education completed outside Canada
    Experience Requirements*

    * Marketing in Canada prerequisite course is required for applicants with less than one year of marketing experience in Canada.
    At least 1 year of verifiable marketing experience

    Résumé required
    At least 1 year of verifiable marketing experience

    Résumé required
    At least 8 years of diverse marketing experience and a demonstration of career progression

    Résumé required
    10+ years of marketing experience at the senior leadership level

    Résumé required
    3-12 years of progressive marketing experience required, including experience working in more than one marketing discipline and/or role

    Résumé required
    Employment Status----Employed, Unemployed, underemployed, or part-time employed marketers seeking promotion and/or career advancement
    References---2 references letters required (for more information click here)2-3 job references required
    Additional Requirements---Completed scorecard uploaded at time of applicationStrong communication skills, fluent in written and spoken English, eligible to work in Canada.

    Priority given to applicants in agriculture/food & advanced manufacturing sectors

    Non-Refundable Application Fee$49 + tax$49 + tax$49 + tax$799 + tax (CMA Members)
    $999 + tax (Non-Members)
    -
    Apply NowApply NowApply NowApply NowApply Now

    Major Sponsors

    • CIBC-800x450
    • Microsoft-2023