Toronto @ 9:30AM - 10:30AM ET CMA Café Executive Networking

CMA Café : The Perfect Marketing Storm through Packaging Innovation

Members: $0

Members and Chartered Marketers* preferred pricing will be automatically applied. *Must be in good standing.

Location: Canadian Marketing Association
145 Wellington St. W Suite 203 Toronto Ontario M5J 1H8 Canada

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Welcoming members Senior Executive level and up, to join up to 15 Marketing Leaders in this executive round table discussion.

Join TapScan to discuss capitalizing on GS1 Sunrise 2027: GS1-powered QR codes that work at checkout bringing your brand to life through Dynamic Product Information and experiences when customers scan.

In this discussion, attendees explore topics that shape packaging’s future. Come ready to collaborate and discuss. Proposed topics of discussion include:

Integrated Media: connecting retail media to the broader plan
Content and Operations: shaping algorithm driven shopper discovery
Omnichannel Marketing: connecting in-store and online experiences
Commerce Platforms: supporting all three and first party data.

Please submit your questions and come prepared to chat. Only 15 spots available.

Terry Dennis
Co-founder, TapScan

Terry is an award-winning marketer and seasoned CPG leader with 30+ years of experience driving growth for global brands across Canada, the US, and Mexico. He built Storck Canada into the top-performing subsidiary and led a leading point of sale marketing company into a shopper focused 50 Best Managed Companies. At TapScan, he helps guide strategic touchpoints into high-performing client solutions.

John Snow
Co-founder, TapScan

John spent nearly three decades at Unilever as a leader in global packaging innovation. He has delivered innovative technologies and end to end system solutions resulting in significant cost, experience and efficiency improvements. At TapScan, he architects the platforms and solutions that global businesses use to engage and communicate with their customers, shoppers and consumers on their path to purchase and at their point of use.

Katie Dennis
Business Development Specialist, TapScan

Katie Dennis drives business growth and manages key accounts at TapScan, working closely with clients to understand their operations and identify opportunities for strategic technology integration. She helps businesses enhance B2B and B2C customer experiences through tailored solutions and actionable insights. At TapScan, she works with global and local brands to connect physical brand touchpoints with relevant digital experiences, helping them better understand customer engagement, improve performance and drive growth.