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Public Relations Council

The CMA Public Relations Council will share thought leadership on elevating the importance of PR in the marketing mix, how PR can be leveraged as a strategic driver of business impact, and demystifying the role and value of PR in the evolving marketing space.

Council Members

Chair

Nicole Grant

Senior Vice President, MSL Canada, North Strategic, Notch Video (a division of Publicis Groupe Canada)

Chair

Ray McIlroy

President, Public Relations, Earnscliffe

Member

Amanda MacKenzie

National Director, Public Affairs, Advocacy, and Strategic Communications, March of Dimes Canada

Member

Gabrielle Totesau

Vice President, Earned Media Strategy, Weber Shandwick

Member

Genevieve Lemaire

Public Relations Manager, Deloitte

Member

Glenn van Gulik

Director of Strategic Engagement and Brand, The Salvation Army in Canada

Member

Jolene Sonshine

AVP, Corporate Communications, Sun Life Financial

Member

Peter Saltsman

Senior Manager, Public Relations, Canadian Olympic Committee

Member

Rebecca MacKay

Senior Manager, Marketing, LCBO

Member

Victoria Kirk

PR & Strategic Communications Lead, Verified Communications

Member

Jae Siercks

Executive Director, Consumer PR, McKinney

Member

Melissa Karis

Senior Director Communications, Loblaw Companies Ltd.

Recent Articles Authored by Council

Major Sponsors