Adtech Committee


The CMA Adtech Committee:

  • Monitors major changes, including industry and government-led developments, shaping the digital advertising ecosystem.
  • Advises on the CMA’s positions and activities in response to these developments, and contribute to content and tools to keep marketers informed.
  • Develops responses to industry and government proposals as appropriate.

Committee Members

profile picture
Co-Chair

Sam Leung

Vice President, Aber Group Inc.

profile picture
Co-Chair

David Kavanagh

AVP, Growth Marketing, TD Bank Group

profile picture
Member

Karim Kanji

VP, Digital and Emerging Media, Active International

profile picture
Member

Tanya Stambolic

Digital Marketing and Acquisition, RBC

profile picture
Member

Cassandra Finn

Head of Industry, GMP Enterprise, Google Inc.

profile picture
Member

Lina Ashkar

Senior Manager, Personalization & Digital Analytics Platform, Cineplex Media

profile picture
Member

Victor Genova

Senior Director, Programmatic Media Sales & Marketing, Canada, Inuvo

profile picture
Member

Jeremy Simpson

Managing Director, Investment, Omnicom Media Group

profile picture
Member

Basil Hatto

SVP Product & Growth, Neil Patel Digital Canada

profile picture
Member

Jennifer Fields

Senior Director, Business Development, The Trade Desk

profile picture
Member

Modestos Gikizas

Head of Media Services & Marketing Ops, AIR MILES Loyalty Inc.

profile picture
Member

Kristina Kacanski

Trader, MiQ

Recent Articles Authored by Committee

The role of data governance in adtech & martech

In a world where data is core to running business, establishing and maintaining responsible data practices is critical.

Read More

The case to build your own Adtech

Several years ago, I had the pleasure to write a short piece for this very blog about building vs. buying your own tech stack.

Read More

The impact of AI-driven dynamic creatives and emerging technologies on advertising

As we move further into 2025, several emerging technologies are set to enhance digital advertising further.

Read More

Adtech review and forecast

No conversation around AdTech (or marketing, or anything...) can be complete without mentioning AI, so let's start there.

Read More

Beyond clicks and views: Attention metrics are the future of digital media

We've long relied on clicks, views, and impressions to measure the success of digital media campaigns

Read More

Don’t overthink how to collect first-party data. Just ask.

Unless you happen to live and breathe privacy, AI and other technology reform legislations, all the recent changes have caused a lot of uncertainty in marketers lives

Read More

Major Sponsors

  • CIBC-800x450
  • Microsoft-2023