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Join Canada’s Largest Marketing Community
Membership with The Canadian Marketing Association (CMA) offers you the support and resources you and your organization need to succeed.
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The CMA Mentorship Program
The CMA Mentorship Program brings together aspiring and high achieving marketing professionals with experienced marketers for a transformative six-month journey.
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Get your CMA Awards Tickets today!
Join us as we recognize the best in Canadian marketing, including the top campaigns and marketers of the year.
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15 New Certificate Courses
In partnership with DMI, these courses offer dual-certification only available with the CMA and are globally recognized. From associate to professional courses, starting at 5 hours in length. Find the course or marketing topic for you.
CMA x DMI COURSES
UPCOMING EVENTS & LEARNING OPPORTUNITIES
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Chartered Marketer Live Info Session - November
Discover the Pathways to the Chartered Marketer Designation! Discover how you can join marketing professionals across Canada who are setting the standard in marketing excellence. This is your opportunity to have all your questions answered and gain valuable insights into advancing your career in marketing.
2025 CMA Awards Show & Gala
Celebrate the very best of Canadian marketing at the CMA Awards hosted at Toronto's Westin Harbour Castle!
AI-Driven Storytelling for Marketers
Transform your marketing approach by mastering AI-driven storytelling, blending timeless frameworks with cutting-edge AI to create narratives that captivate and engage your audience.
When AI Meets MMM
Join adviso for an exclusive webinar where we’ll explore how AI-powered Marketing Mix Modeling (MMM) is redefining modern measurement.
CMA Café: A Fresh Conversation on Insights and AI
Teresa and Layne will offer their perspective on how EA is building AI into its tools including the next generation of ENVISION and how they are working with clients to support clients’ own AI goals.
CMA Café: How Economic Uncertainty Is Redefining Customer Loyalty
Join Simon Ethier from adviso to discuss how economic uncertainty is reshaping customer loyalty in Canada and what leading brands are doing to stay ahead.
The Ethical Storyteller: Trusted Data Narratives with AI and Human Ingenuity
This interactive 2.5-hour training equips marketing, insights, and strategy professionals to transform raw data into persuasive stories while navigating the ethics of AI in storytelling. Through case studies, guided activities, and peer feedback, participants will learn to craft narratives that inspire action, build trust, and drive meaningful impact.
Become a Chartered Marketer
Invest in your marketing career with an applied, current, and technology-driven curriculum that leads to obtaining the CM Designation.
LEARN MOREBecome a Chartered Marketer
Invest in your marketing career with an applied, current, and technology-driven curriculum that leads to obtaining the CM Designation.
LEARN MORE
Become a Chartered Marketer
Invest in your marketing career with an applied, current, and technology-driven curriculum that leads to obtaining the CM Designation.
LEARN MOREBecome a Chartered Marketer
Invest in your marketing career with an applied, current, and technology-driven curriculum that leads to obtaining the CM Designation.
LEARN MORE
Strengthening the impact of marketing on business success
The CMA is the voice of marketing in Canada and our purpose is to champion marketing’s powerful impact. We are the catalyst to help Canada’s marketers thrive today, while building the marketing mindset and environment of tomorrow.
