Relevant advertising gains traction among Canadians, 73 per cent welcome tailored ads: Canadian Marketing Association

New study released during Privacy Awareness Week highlights how privacy perspectives shape Canadians’ growing preference for tailored online experiences

CMA announces 2025 CMA Awards co-chairs: Mary DePaoli and Stephanie Yung to lead Canada’s top marketing celebration

Mary DePaoli, CMA’s 2024 Lifetime Achievement Award winner, and Stephanie Yung, globally recognized design leader, bring bold vision and industry leadership to this year’s CMA Awards

Canadian Marketing Association leads the way in AI adoption with comprehensive resources for marketers

The CMA announces Jonah Berger, new Vancouver event, and more, as part of CMA Marketing Week 2025

CMA strengthens child and teen privacy protections with updated Code of Ethics

Jacqueline Ryan of the Canadian Olympic Committee and Mary DePaoli of RBC named top winners at 2024 CMA Awards

The CMA Launches Mentorship Program to Support Newcomers to Canada Pursuing Careers in Marketing

Les sujets polarisants impactent les comportements au travail : Association canadienne du marketing

Polarizing topics are impacting how people behave at work: Canadian Marketing Association

Canadian Marketing Association names Alan Depencier as chair and elects five new directors

Embracing innovation and excellence: CMA announces co-chairs and new award celebrating global impact for Canada’s largest marketing awards show

The Canadian Marketing Association unveils plans for its inaugural CMA Marketing Week to drive industry innovation and help invigorate business

Canadian Marketers in Transition and Marketers from Under-represented Groups to Receive Fully Funded Scholarship to High Demand Skills Training Through the Chartered Marketer program

CMA launches Chartered Marketer Scholarship Fund to support Canadian marketers in career transition

Three-quarters of Canadians feel more comfortable sharing their personal data with businesses if there is transparency: Canadian Marketing Association

CMA’s new resource helps organizations prevent deceptive practices that erode consumer trust

Canadian Marketing Association announces executive leadership changes to strengthen member support, drive professional growth for marketers and advance DEI in the profession

Eva Salem of Canadian Tire and BMO named top winners at 2023 CMA Awards

Zak Mroueh, Creative Officer and Founder of Zulu Alpha Kilo, was honoured with the CMA's Lifetime Achievement Award

CMA urges speedy adoption of privacy law at House of Commons committee meeting in Ottawa

New law would protect Canadian consumers and enable Canadian businesses to compete in the global marketplace

CMA releases thought-provoking guide for leaders to address DEI in the workplace

Media Advisory: How technology is transforming the future of marketing

Nearly half of marketers say ageism is tolerated more than other forms of discrimination: Canadian Marketing Association

Canadian Marketing Association elects vice-chair and new board director

CMA launches AIM award to recognize young marketers, adds PR to Canada’s largest marketing award show

Agency partnerships, audio marketing on the upswing in 2023, survey finds

Amidst shifts in consumer behaviour and a challenging economic climate, marketers are in­creasing their use of audio marketing, and more broadly, their reliance on agency partnerships, according to the 16th annual Digital Marketing Pulse Survey released today by Ipsos Canada in partnership with the Canadian Marketing Association.

Ryan Reynolds and Kraft Heinz named top winners at 2022 CMA Awards

CMA names Alison Simpson new president and CEO

Les Canadiens s’attendent de plus en plus à ce que les données sur les consommateurs permettent d’offrir de meilleurs produits et services

Canadians increasingly expect consumer data to deliver better products and services

Diverse senior leadership key to engagement and retention

CMA welcomes introduction of federal privacy bill

CMA announces new chair, three new board members

CMA announces executive leadership changes

Canadians are increasingly comfortable sharing data

European Union’s flawed privacy law a cautionary tale for Canada

Défauts de la loi sur la protection de la vie privée dans l’Union européenne

CMA develops mentorship program for marketers from BIPOC, newcomer communities

Volkswagen Canada, YWCA Metro Vancouver named top winners at 2021 CMA Awards

The quality and increased number of entries this year show that marketers are agile and innovative, finding ways to reach their customers even amidst the challenges of the past 18 months

Social/Influencer marketing channels will grow in 2022

Social media and influencer marketing are expected to play larger roles in marketing plans as part of a pandemic-accelerated shift to...

CMA announces jury panel for 2021 Marketer of the Year presented by IGM Financial

Canadian Marketing Association announces new board appointments for 2021-22

CMA and AMA Toronto join forces to help young marketers

CMA and GDMA publish new framework to enhance data privacy standards worldwide

CMA applauds commitment to innovation reflected in today’s budget

Canadian marketers value diversity but observations and experiences vary widely: CMA survey

Women are in marketing leadership roles but still face barriers: CMA survey

Subaru Canada named top winner at 2020 CMA Awards Show

Media Advisory: Join Canada’s biggest and best celebration of Canadian marketing CMA Awards Show and Gala recognizes the top marketers

Study provides a snapshot of agency life prior to the pandemic

Media Advisory: UPDATED roster of speakers for CMAprivacy on October 20

Media Advisory: Privacy experts explore evolving industry landscape

Study shows COVID-19 caused worst year in a decade for marketing agencies

L'ACM demande un alignement de la réglementation sur la protection de la vie privée en réponse au projet de loi sur la protection de la vie

CMA calls for alignment in privacy regulation in response to Quebec’s proposed privacy law

Statement: CMA supports efforts to eliminate hate on social platforms

News Release: CMA supports efforts to eliminate hatred on social platforms

Statement: Black lives matter. The CMA stands in solidarity with the fight against racism

Canadian Marketing Association announces new chair and board for 2020-21

The CMA extends free career development platform to all marketing professionals

Statement from the Canadian Marketing Association on COVID-19

Research reveals significance of professional designation for marketers

CMA Recognized as Data Privacy Day Champion, Releases Guide