Tips for you and your customers as we approach Fraud Prevention Month (Part 1)
As a long-standing Fraud Prevention Forum member, the Canadian Marketing Association is focused on ensuring the marketplace is free of fraud and that Canadian businesses and consumers know how to recognize, reject and report it.
Part 1 of this blog series highlights some of the most common scams to help you recognize fraud.
Businesses should train their employees on how to identify fraud and have safeguards and processes in place.
Members are encouraged to use their communication channels to inform consumers about potential fraud activities through easy-to-read scam alerts.
Here are some of the most common scams.
| Consumer |
Business |
| Subscription traps | Directory listing and advertising |
| Spoofed websites | Grants and loans |
| Astroturfing and fake online endorsements and sponsored content | Office supplies or products |
| Employment opportunities claiming no experience needed | Intellectual property claims |
| Prize lottery | Fake invoices or purchase orders |
| Text (banking account suspension, delivery notice) | Malware |
| Phone (one ring, tech support, social insurance account reset, donations) | Phishing, Whaling, SMiShing, Vishing |
| Romance scammers | |
|
Government Agency Impersonation |
|
|
Imposters |
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The Competition Bureau has more in-depth information on these scams on their website, which consumers can find here and businesses can access here.
The CMA will be sharing tips and information across our social media channels and on our website frequently throughout Fraud Prevention Month. Do you have any relevant resources you would like featured? Contact us.
