11/08/2022 15:00:00
10:00AM - 12:30PM ET Online Training

DEI Training Series - Introspection on Inclusion and Belonging

Members: $295

Non-Members: $395

  • How to define and assess inclusion and belonging from a marketing context through examples and case studies
  • To understand the barriers across the marketing and advertising ecosystem to more inclusive and representative products
  • To prioritize how you, as a marketer, can play an active role in promoting inclusion and belonging within your team

  • Uncovering gaps and challenges with inclusion and belonging through self-reflection 
  • An understanding of how the marketing community currently addresses inclusion and belonging in the Canadian landscape and in what ways this could change 
  • Actionable items and tactics that you can bring back to your own work and team 

  • Any marketer who is looking to expand on their own inclusion and belonging knowledge
  • Any marketer who is interested in understanding inclusion and belonging from an organizational and marketing perspective
  • Any marketer who is striving to be a champion of inclusion and belonging

Sartaj Sarkaria
Chief Diversity Officer & Chief of Staff
Canadian Marketing Association

Sartaj’s creative, authentic and collaborative style is integral to CMA's internal culture. She is passionate about team member engagement, professional development, board governance and the importance of creating an inclusive marketing profession, reflective of Canada's diverse population. Leveraging her strong understanding of what it takes to move initiatives forward, she maintains accountability for driving CMA's strategy development and implementing policies considered as best practice across the marketing profession.


Marème Touré
Director Diversity Equity and Inclusion, Canada
dentsu international 

Marème is fascinated by people : their psyche, their abilities, their talent, their diversity.
A third-culture kid to the core, she has harnessed a sensitivity to culture and differences and understands that people’s unique abilities and perspectives are what propels companies in a globalized context. 

From her Master’s thesis on the integration of immigrants in the Quebec labor market, to partnering with community organization for Talent choices, and developing Pay Equity analysis services for SMEs to address gender inequities as an HR practitioner earlier in her career, Marème has always sought equity.

She joined dentsu Canada in 2019 as HR director for the Montreal office. Her passion and dedication as co-chair of dentsu Canada’s Anti-Racism Action Team guided her to her current role of Director Diversity Equity Inclusion for Canada in 2020. In her role, Marème continues to strategically advocate for efforts to support a diverse workforce, creating methods of connection, integration, and seamless interaction across the business. Shaping and implementing transformational Diversity, Equity and Inclusion efforts including all human capital practices associated with the workforce, culture, corporate social responsibility, marketing, supply chain and clients. She is committed to building a diverse population, with a healthy, vibrant culture, enabling every employee to do great work, build a phenomenal career and feel that they authentically belong culminating an inclusive work product. 

The training slide deck will be provided to participants by the next business day following the training. Participants will also receive a recording link which will be available for a 2-week viewing window.  

Please direct questions to learning@thecma.ca 

Cancellation or transfer of registration must be received by e-mail to learning@thecma.ca no later than ten (10) business days prior to the date of the training to receive a full refund. No refunds will be given for cancellations made less than ten (10) business days prior to the training date. If you registered for a training but are unable to attend, substitutions* are welcome any time prior to the original registration training date at no extra cost.

*Substitutions refer to the transfer of a registration from one individual to a colleague
speaker

Marème Touré

VP, Diversity Equity and Inclusion

Canada Dentsu International

speaker

Sartaj Sarkaria

Chief Diversity Officer & Vice-President, Corporate Services

Canadian Marketing Association


Major Sponsors

  • BMO-800x450
  • Canada Post
  • CIBC-800x450
  • Environics Analytics
  • Microsoft
  • TD-800x450

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