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Back to School Savings - Fall Semester starts September 15
Save 15% on Digital Marketing Strategy and Digital Analytics Online Certificate Courses from August 18 - September 5, 2025. Use code: BTS15OFF at checkout.
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Join Canada’s Largest Marketing Community
Membership with The Canadian Marketing Association (CMA) offers you the support and resources you and your organization need to succeed.
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Become a Chartered Marketer - Apply Now!
On now until September 5, 2025: 15% Savings for new CM applicants!* Applicable for non-members and new applicants only. Discounts cannot be used in conjunction with other offers and CMA member discounts. Exclusions may apply.
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Become a Chartered Marketer for Free (Save $10,000) - Limited Time Only
70% of fully-funded spots are already filled. Apply now for your free CM designation if you are in an eligible sector.
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Announcing the CMA NXT Fund!
Support for student initiatives to kickstart marketing careers. Applications open September 8th so create a free CMA NXT account now!
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UPCOMING EVENTS & LEARNING OPPORTUNITIES
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Chartered Marketer Live Info Session - September
Discover the Pathways to the Chartered Marketer Designation! Discover how you can join marketing professionals across Canada who are setting the standard in marketing excellence. This is your opportunity to have all your questions answered and gain valuable insights into advancing your career in marketing.
Marketing Planning Primer: Developing Marketing Objectives, Strategies & Tactics
Join Richard Toker, Partner at Branderos, as he discusses how to effectively craft, communicate, and execute marketing plans to reach desired outcomes.
CM + CEO Luncheon
Join CMA’s CEO and your talented Chartered Marketer (CM) colleagues for lunch and a stimulating conversation about the future of marketing.
CM + CEO Chat
Join CMA’s CEO and your talented Chartered Marketer (CM) colleagues a stimulating conversation about the future of marketing.
The Hidden Cost of Google Ads: Solving the Uncontested Paid Search Problem
Join Jenn Paterson and John Beresford from BrandPilot AI in this live webinar to help uncover why your CPCs are inflated, even in the absence of consistent competition
Digital Marketing Strategy Fall 2025
Experience the essential elements of building a digital marketing strategy plan in the Spring of 2025
CMA Awards
The 2025 CMA Awards are a premier celebration of Canada’s most innovative and impactful marketing. This annual event honours the work that not only elevates brand stories with creativity and insight, but also delivers measurable business success.
Join us on November 7, 2025, at the Westin Harbour Castle in Toronto for a night that showcases the very best in Canadian marketing. From breakthrough campaigns to transformative strategies, the CMA Awards spotlight the people and ideas driving the industry forward.
We’re excited to come together once again with marketing leaders and rising stars from across the country. Share your #CMAgala moments and be part of a night where creativity, strategy, and performance take centre stage.
CMA Awards
You could qualify to earn CREDentials at no cost. CM financial support up to $10,000 available
The CMA is dedicated to building Canada’s next generation of marketing talent through the Digital Marketing Skills Canada (DMSC) initiative – financial support to complete the Chartered Marketer (CM) program.
If you’re a marketing professional currently unemployed or working part-time – and you meet the criteria – you could earn your CM designation without the financial barrier.
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Unleash your inCREDible potential. Become a future-proof marketer
Developed by marketers for marketers, the Chartered Marketer (CM) designation program is designed to cater to your busy life and help propel your marketing career forward.
By achieving the only marketing designation in Canada, you’ll not only enhance your skills but also gain a powerful differentiator in the competitive job market.
LEARN MOREJoin the Individual Affiliate program
Are you a marketer in transition, a Chartered Marketer (CM) in transition, have completed the DMSC program through a partner organization, or are a newcomer to Canada? You may be eligible to access select individual CMA benefits.
Individual affiliates receive over $3000 in value from preferred event and learning pricing, including:
- CMA member-pricing on all events and learning offerings, including free access to select experiences
- Exclusive access to our guides and thought leadership
- Networking opportunities with industry professionals
Strengthening the impact of marketing on business success
The CMA is the voice of marketing in Canada and our purpose is to champion marketing’s powerful impact. We are the catalyst to help Canada’s marketers thrive today, while building the marketing mindset and environment of tomorrow.
