Extraordinary thought leaders

As our profession continues to grow in strength and impact, so too does the influence and importance of our Councils. They are the lifeblood of the CMA.  

Brent Chaters, former Co-Chair of our Martech Council and now a member of our Board of Directors and Chair of our Learning Committee, says: “The Councils reflect the most relevant topics in marketing today. They are the frontline for our voice and our thought capital – champions to challenge all Canadian marketers to think bigger, better and differently.”

Our Councils cover all aspects of marketing. Council members hold senior roles at major brands, service providers, agencies, charities, public sector organizations and more. 

Today, I am pleased to announce our Co-Chairs for the 2021-22 Council term. We are grateful to these ‘leaders of leaders’ for their commitment to the profession. Please join me in welcoming them:

B2B Council

Andrew Au

Co-Founder and President

Intercept Group North America

Jeff Lancaster

North American Agency Lead

LinkedIn

Brand Council

Chris Brockbank

Chief Commercial Officer

Firma Foreign Exchange Corporation

Diana Conconi

Senior Vice President and Partner

Kaiser & Partners

Creativity (NEW in 2021-22)

 

Bryan Kane

President

FCB Canada

 

Lisa Mack

Vice President, Brand Marketing

TELUS

CX Council

 

Lesley Haibach

Executive Vice President, Customer Experience

Ipsos

 

Meghan Sherwin

CMO

Keilhauer

Martech Council

 

Paul Lacap

Director, Digital Strategy & Engagement

University of Manitoba

 

Geoff Linton

President

Tekside.io

Media Council

 

Ishma Alexander-Huet

VP, Client Advice & Management, Head of Learning & Culture

Initiative

 

Caroline Gianias

President

Radio Connects

Insights Council

 

Peter Farfaras

Senior Director, Enterprise Commercial Development & Partnerships

NLogic

 

Gillian MacPherson

Vice President, Epsilon Data - Digital Strategy & Product

Epsilon

NFP Council

 

Linda Hazzan

Director, Communications, Programming & Customer Engagement

Toronto Public Library

 

Tania Little

Chief Development and Partnerships Officer

Food Banks Canada

Sponsorship Council

 

Erika DeHaas

Vice President, Marketing Communications

Sobeys

 

Mark Palmer

Director, Corporate Partnerships

Toronto Blue Jays

The 2021-22 Council term will begin in September and recruitment is now underway. If you’re interested in joining our exemplary community of thought leaders, apply through your MyCMA account under “Leadership.”