Creativity Council

Highlights from CES 2023

CES is a big show; this year boasting over 100,000 attendees. It’s almost impossible to view the whole experience to any great depth

The art and science of creativity: Part 3

In this final blog, we dig into the area of bias, a topic where there is alignment amongst the contributors

A roadmap for the industry to mitigate bias in advertising

Diversity has been established as a firm part of the narrative in the marketing industry in Canada as a force for good and a force for growth

The art and science of creativity: Part 2

This is the second article in a three-part series from our Creativity Council. It examines the art and science of creativity from the points of view of the client, the agency, and the research expert.

The art and science of creativity: three points of view

This is the first article in a three-part series from our Creativity Council on the art and science of creativity.

How updates to privacy can re-fuel the art of creativity