CASL & Privacy Essentials

CASL & Privacy Essentials, Do you need a navigator to help steer you through the intricacies of Canada’s anti-spam (CASL) and privacy laws so you can understand digital communication rules and confidently engage with your audience? Tailored for marketers and facilitated by CMA Committee experts, this interactive session offers a comprehensive overview that is practical and easy-to-understand. Attendees will discuss real-life examples, and learn how the rules impact a range of marketing activities, including: Online

Anti-Spam - CASL - Canadian Marketing Association

Anti-Spam - CASL - Canadian Marketing Association, Legislation (CASL) protects consumers and businesses from the misuse of digital technology, including spam and other electronic threats. Of particular importance for marketers, CASL prohibits the sending, , marketers must ensure: That they have consent (or meet an exception in CASL) to email or message, Marketing Code of Ethics & Standards, the CMA offers a comprehensive Guide to CASL, which provides, Q&As for marketing related activities. CMA CASL Resources and Initiatives

Compliance and Best Practice Guides - Canadian Marketing Association

Anti-Spam Legislation (CASL), Competition Act, Promotional Contests, General Data Protection, to Canada’s Anti-Spam Law (CASL) This guide contains essential information for marketers about Canada’s Anti-Spam Legislation (CASL) by providing answers to a series of frequently asked questions, under CASL While CASL has been a strong focus for many marketers, much of this has revolved, law (CASL) has, however, also brought forth changes to the Personal Information Protection

July 2024 President's Note

Contest Guide and CASL Checklists. As busy as we all are, making time to disconnect from work

Government Submissions - Canadian Marketing Association

consent and no-go zones CMA makes written submission on CASL to parliamentary committee CMA responds to Competition Bureau’s Big Data whitepaper CMA calls for key improvements to CASL at parliamentary, (Digital Privacy Act) CMA submission to the CRTC on “Let’s Talk TV” CMA letter to Government re: CASL, submission to Industry Canada on Canada's Anti-Spam Law (CASL) CMA submission to the CRTC on Canada's Anti-Spam Law (CASL)Coalition of Business and Technology Associations submission to Industry

Promotional Contests - Canadian Marketing Association

and not-for-profit organizations, as well as privacy laws in Quebec, Alberta and British Columbia. CASL governs

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Law (CASL) when sending you commercial electronic messages. Entire Agreement This Agreement

Code of Ethics & Standards - Canadian Marketing Association