The future of creative education

READ BLOG


UPCOMING EVENTS & LEARNING OPPORTUNITIES

|

VIEW ALL

Carousel title 2

/

Recent Work |

View All
Council

Brand consistency in a personalized world

Apr 30
Brand Thought Leadership

Marketing your organization: Why employer branding is a must to stand out in the talent race

Apr 29
Brand Marketing Talent

April 2026 President's Note

Apr 24

CMA announces 2026 CMA Awards co-chairs and introduces four new awards to recognize excellence in Canadian marketing

Nuno Bamberg, people-first brand strategist and Nancy Crimi-Lamanna, distinguished, award-winning creative leader, bring innovation and expertise to this year’s CMA ...

Apr 21

Marketing agencies drive enterprise value, new signal49 report finds

Apr 21
Marketing Research
Council

AI didn’t replace insight. It changed where it comes from

Apr 15
Insights Thought Leadership
Council

The founder as the brand architect

Mar 31
Branding Voice

Making the case for marketing to your C-suite

Mar 30
Marketing Research

New report quantifies marketing’s impact on the bottom line

Mar 24
Marketing Research

Marketing Activity’s Economic Impact Across Canada Rivals Retail Trade and Oil and Gas, New Research Finds

A new economic analysis from Signal49 Research, formerly operating as The Conference Board of Canada, shows marketing activity’s growing contribution ...

Mar 24
Council

Coalition 2.0: Why linked loyalty beats standalone points in Canada

Mar 17
Customer experience Loyalty
Council

The brand-building case for creators in B2B

Mar 12
B2B Strategy

Canadian Marketing Association appoints Esther Benzie as new president and CEO

Mar 11

CMA Marketing Week 2026 to feature Tucker Bryant and national programming across Canada

Mar 10
Council

Why new donors need a different strategy

Mar 10
Not for Profit Strategy
Council

Inclusive marketing: moving beyond representation to true accessibility

Mar 04
Strategy Thought Leadership

March 2026 President's Note

Mar 04

February 2026 President's Note

Mar 03

EDI Is a Growth Strategy. Brands That Treat It as Defence Are Already Losing.

Feb 26

Fraud prevention: Protect your brand from AI threats and productivity losses

Feb 25
Deceptive Standards
Council

Are brands marketing to humans or to machines?

Feb 24
Media Trends
Council

Authenticity and relevance remain the best way to win customers’ attention and trust in a “sloppy” AI world

Feb 20
B2B Thought Leadership

How Canadian marketers can reclaim control of the programmatic supply path in 2026

Feb 18
Adtech Programmatic
Council

Beyond the score: reimagining customer advocacy for the next era of marketing

Feb 17
Consumers Insights

Clarity, trust and intent: signals from Canada’s top marketers

Feb 10
Strategy Thought Leadership
Council

Reclaiming media’s value: the evolving role of agencies in a more complex landscape

Feb 05
Media
Council

The evolving role of media agencies in Canada: from media buying to strategic orchestration

Feb 03
Media Thought Leadership

The State of AI in Marketing

Jan 23
Council

How insights can shape 2026

Jan 16
Insights Thought Leadership
Council

Why not-for-profits need a smarter digital strategy now more than ever

Jan 09
Digital Strategy Not for Profit

Major Sponsors

  • CIBC-800x450
  • lg2
  • Microsoft-2023