• Compliance for Marketers

  Module 4: Anti-Spam Canada’s Anti-Spam Law (CASL) CASL Exemptions Module 5: Telemarketing

• 2024 Highlights: Advocacy and Standards

  of Quebec Law 25 to marketing activities GDPR Trademarks Contests CASL checklists Privacy and CASL

• Staying safe and saving resources

  marketing activities in Canada. This is a new entry to a list that includes: CASL (recently updated

• CMA’s new resource helps organizations prevent deceptive practices that erode consumer trust

  from deceptive marketing, such as the Competition Act or Canada’s Anti-Spam Legislation (CASL, to the Competition Act and CASL, other laws with provisions relating to deceptive representations include

• Advocacy, research and standards wrap-up 2022

  accessible as well as accessibility laws in Canada. Privacy & CASL CMA incorporated key provisions, with recently modernized laws in Quebec, the EU and California. Following the success of CMA’s CASL, for marketers in February. The CMA’s CASL and Privacy Interactive Training will provide interactive, case

• September 2024 President's Note

  so far this year, with our latest one launching this week. Our updated training on CASL, topics including Quebec’s new Privacy Law, contests and CASL. Our innovative Digital Marketing Skills

• CMA Advocacy in Action – Summer 2018

  analysis is available on the CMA Privacy Hub. CASL Canada’s Anti-Spam Law continues to be a cumbersome, proposed changes and the impacts of CASL on Canadian marketing. Check out our compliance resources on CASL. Consumer Protection Québec Loyalty Programs Consultation Québec is one step closer

• CMA Advocacy in Action: Key Developments in 2018

  individuals, but also the Information and Privacy Commissioner and the Minister of Health. CASL The CRTC’s, Anti-Spam Legislation (CASL). Of particular note: it is possible for an individual or organization to be held liable and face administrative monetary penalties for violating CASL, even if they did

• Marketing within the rules: Mid-year update

  to know about performance claims. Anti-Spam In April, we updated our CASL Guide. Developed, Anti-Spam Legislation (CASL). CMA members can access and download the Guide anytime, and non-members

• Ethics and Standards Committee - Canadian Marketing Association

  focuses on issues that affect trust in the marketplace, such as anti-spam (CASL), consumer, , such as anti-spam (CASL), consumer protection, digital marketing practices, marketing to children and youth

• Parting Words, Part 1

  guidance on agency search, accessibility, privacy, consumer protection, CASL and more, the CMA

• The role of data governance in adtech & martech

  . This helps ensure not only compliance with CASL regulations, but also a positive customer experience

• Compliance and Best Practice Guides - Canadian Marketing Association

  -Spam Legislation (CASL) CMA CASL guide This guide contains essential information for marketers about Canada’s Anti-Spam Legislation (CASL) by providing answers to a series of frequently asked, and more DOWNLOAD NOW (CMA members-only) CMA CASL Checklists for Marketers This resource serves as a companion to the comprehensive CMA Guide to Canada’s Anti-Spam Legislation (CASL, checklists to support compliance with CASL. Each scenario addresses specific situations, such as sending

• Telemarketing - Canadian Marketing Association

  : From CASL to unsolicited call - Insights for marketers CMA Guide to Telemarketing

• Global email benchmarking study

  (CASL) in 2014 and high standards and guidelines set by the CMA that preceded the law. Companies